U&lc + Herb Lubalin
Saw this on notcot.org and was immediately thrown back to my typography class. It’s an old scanned copy of ITC type foundry’s ‘Upper and Lowercase’ Magazine. Beautiful logo by Herb Lubalin, whom I had to do a type study on.
To pay homage to his amazing talent, I repurposed the type-crowding he loved for his Avant Garde magazine cover and boldly colored it with red and green, the two colors he can’t differentiate. (Yup, he was color-blind!)
I started with a big stack of books that mentioned him and ended up with the utmost respect and a deep fondness for his style.
Check out the Lubalin Center at Cooper Union for more.