Usability Wisdom
“Usability is like cooking: everybody needs the results, anybody can do it reasonably well with a bit of training, and yet it takes a master to produce a gourmet outcome.”
— Anybody Can Do Usability, Jacob Nielsen
Archived entries for just thoughts
A Brand for London
Today, during a logo design process for a new brand, I was about at the end of my wits in trying to communicate what I visually see in my head to my designers. In my process of figuring out how to show them how to explore the visual brand, I remembered this A Brand for London blog: A very nice journal on thoughts / processes / explorations in creating a new brand for London. Take a look at the pitch as well. (However, they didn’t win the account.)
Done by Moving Brand, you should check out their work and process. See Full Programme for some impressive case studies.
Now designers, get back to work!
Pocket GoodGuide: Eco-friendly-on-the-go
I’m not the kind of person who saves baby seals or wears hemp clothing and be eco-friendly. But with the GoodGuide app, I can quickly scan and get ratings of the products I buy (based on how they influence my health, the environment and society). Awesome, eh? Now if only I have an iPhone…
New Art @ Squeaky
New art additions at Squeaky HQ to kick off 2010. No photos yet of them in the office, but these 2 wood-dudes from the artist collective !ND!V!DUALS are really cool. They’re like a whacky interpretation of A Night at the Roxbury.
U&lc + Herb Lubalin
Saw this on notcot.org and was immediately thrown back to my typography class. It’s an old scanned copy of ITC type foundry’s ‘Upper and Lowercase’ Magazine. Beautiful logo by Herb Lubalin, whom I had to do a type study on.
To pay homage to his amazing talent, I repurposed the type-crowding he loved for his Avant Garde magazine cover and boldly colored it with red and green, the two colors he can’t differentiate. (Yup, he was color-blind!)
I started with a big stack of books that mentioned him and ended up with the utmost respect and a deep fondness for his style.
Check out the Lubalin Center at Cooper Union for more.