Trek STAGES
So Lance Armstrong finished 3rd at Tour de France (after 3.5 years of retirement!). What caught my attention is the beautiful custom Trek bikes he rode. So I checked out Trek.com and found out about this beautiful effort Nike and Lance’s Live Strong put forward: STAGES.
On Trek side (Lance’s been on Trek for-like-ever), there are 6 custom-designed bikes by artists (KAWS, Kenny Scharf, Shepard Fairey, Marc Newson, Yoshitomo Nara and Damien Hirst) to be auctioned on Oct. 2nd in NYC, with proceeds going directly to The Lance Armstrong Foundation to help fund outreach, awareness, research and advocacy. Very cool!
My favorite is Kenny Scharf’s (with it’s red & blue speed demons). Damien Hirst’s uses real butterflies (!) from the frame down to the rims. Seriously? Butterfly is symbolic and all that, but really, real butterflies because you can’t recreate it with paint, metal, foil, etc.?? It’s also kinda girly for Lance so overall impression on Hirst’s bike: Meh!